Anna moves the needle at UNA by being the company’s “wingman.” She’s responsible for you knowing of, and liking UNA. When you meet us through our website, blog content, etc. what do you think of us? Are we warm? Helpful? Inspiring? Maybe even funny? That’s Anna’s goal. It’s her job to build our brand in such a way that UNA is not only the leader in Group Purchasing Organizations, but is like a trusted colleague as well. So you come to us not only for savings but for thought leadership.
Anna attended The University Of Missouri Kansas City, where she studied psychology. Her expertise is Inbound / Content Marketing. Simply put, she creates content to drive measurable business results. Anna uses extensive research to build powerful campaigns designed to attract new customers. Her specialty is scaling website traffic and driving lead generation by developing high converting content based on prospects’ critical needs.
Anna joined UNA because:
“The professional, yet playful, attitude of the team really intrigued me. It was obvious that the people here really cared about what they were doing. Cared about their clients, truly strove to be the best in class, and cared about one another. There are countless organizations that claim all the right, trite things — that they have ‘work life balance’ that ‘they genuinely care’ and are dedicated to ‘lifelong learning,’ etc. But here, it’s actually true.”
Fun Facts About Anna
Q. If you could have a superpower, what would it be? A. “To be able to fly. Or make time stand still (I saw that in a movie once when I was a kid and have been obsessed with it ever since).”
Q. What’s your weirdest / most-unique hobby? A. “Because I’m a writer, I’m always rewriting things in my mind. When I have a conversation with someone, often I’m mentally editing what they said — how could it be said more clearly, more concisely. But I’m not sure it’s a good hobby because sometimes it makes it hard to focus when I’m talking to someone. I also love kayaking.”
Q. What’s your favorite meal? A. “It’s like asking me to choose a favorite child. But I’m pretty obsessed with my family’s made-from-scratch Swedish meatballs, mashed red potatoes (with skins), and french green beans with almonds.”